Eight years ago, I lifted a curiously
understated rectangular bottle of fragrance to my nose and inhaled. At that
moment, my concept of ‘what perfume smells like’ changed forever. It was Ambre
Sultan by Serge Lutens.
This revelation occurred whilst I was teaching
in Dubai. Being so deeply opulent and spicy, I assumed it was an Arabic brand.
Not being a certified fume junkie back then, I didn’t buy it, waiting instead
until my bottle of Opium ran out to consider a purchase. Of course I did
re-visit the store to indulge in it’s heady lure several times.
From discussion with fellow fumies, it
appears that many of us began our journey into niche with this creation.
Unsurprising when you consider that the most popular genre amongst contemporary
niche fans tends to be orientals.
As my interest developed into a hobby
increasingly more compulsive than a serious train spotting habit, I smelt a
great many niche perfumes. I developed a distinct personal taste that was
dominated by; citrus chypres, intense orientals and outdoorsy
feeling woods. A jasminophobe, I was highly unlikely to feel the love for a full
on white floral or (gulp) the horror of an old fashioned floral aldehyde.
So, how the hell have I fallen hard for
Chanel No. 5?
Whilst having a boozy dinner at my
beautiful friend Jo’s house around Christmas time, we delved into her very
grown-up stash of fumes. Jo Loves ‘proper perfume’, i.e. the likes of Moschino,
24 Faubourg and Chanel No. 5, that which we associate with drinking champagne
in an immaculate dress. Or more relevantly to our friendship, glugging Asda’s Prossecco
in tatty clothes. My overriding sensation whilst sampling Jo’s grown up lady
scents was a sense of exoticism, they smelt extraordinary, innovative and otherworldly.
Odd, because that’s exactly how I felt when I smelt Ambre Sultan.
As I dozed off in her absent son’s big red
tractor bed that night, I pondered the curiously soapy whiff radiating from my
arm. The Chanel No. 5 was emitting the fizzy sherbet like quality of aldehydes
over a complex mélange of sappy woodland greenery and an abstraction of floral
delights. It was beautiful. I was astonished.
And so to Ebay. A bottle of Chanel No. 5
Elixir Sensuel was rapidly obtained and a couple of days ago, an EDP of the original arrived
courtesy of a kindly regular swopping buddy.
Harry, a budding fumie takes a shine to Jo's Rochas Alchemie..
..but decides that Moschino is more pleasing
What’s essentially happened is that over
the last few years I have smelt so many repetitions on the theme of amber and
woody orientals that they have become ‘normal’ and no longer feel unique or
‘niche’. Ambre Sultan has been emulated so many times that Chanel No. 5 feels
like a contemporary innovation. The mainstream has (with exception of some truly awful leaden fruitchoulis) become the exotic.
So, you can expect to see some changes at
Odiferess this year as I embark on a journey into new genres. This year I will
be mostly seeking out notes that I didn’t used to like (yes, I am emitting a vociferous
air of jasmine from my wrists today courtesy of No. 5 and enjoying it
enormously) and seeing how far my tastes have broadened. I have on my current
list of things to review; fruity hedgerow delights from Mark Buxton,
Penhaligon’s ‘busty’ Cornubia, Caron’s ‘shining happy people’ scent - My Ylang,
Boucheron’s dazzlingly snooty - Place Vendome and Le Labo’s unfeasibly sticky lily-
Lys 41.
The result of a google search for 'Woodland Flowers'. This is better than woodland flowers.
I shall be continuing to read the insightful
words of some of my favourite blogs written by men who love a lavish bouquet.
In particular, The Scented Hound who has a penchant for Caron and The Silver Fox
who is as unafraid of a strident white floral.
Disclaimer: Despite my current adoration for No. 5 I reserve the right the state that Brad Pitt looked and sounded like a complete buffoon in the recent fragrance advert which was as humourous as Tom Ford's 'naked female bottom-crack scent smelling strip dispenser' was vile and sexist. I want to hear a secret tape of the associated marketing exec meetings, what were they thinking?!
I'd love to hear your thoughts on matters of taste, has anybody had a drastic shift in recent times?
Disclaimer: Despite my current adoration for No. 5 I reserve the right the state that Brad Pitt looked and sounded like a complete buffoon in the recent fragrance advert which was as humourous as Tom Ford's 'naked female bottom-crack scent smelling strip dispenser' was vile and sexist. I want to hear a secret tape of the associated marketing exec meetings, what were they thinking?!
I'd love to hear your thoughts on matters of taste, has anybody had a drastic shift in recent times?